Broadway Grosses: Mormon Recruits SRO Crowds; How to Succeed Surges

With 38 shows currently running on Broadway, including 10 in previews, audiences have lots of options for springtime theatergoing. It appears that three newcomers have jumped to the head of the pack: The Book of Mormon, How to Succeed in Business Without Really Trying and the still-previewing War Horse are filling their theaters and raking in healthy grosses. (Mormon, which is playing in a smaller theater than the most of the perennial frontrunners, managed to haul in almost $900,000.) To be fair, let’s not forget Spider-Man, Turn Off the Dark: Although the show’s imminent closing and planned overhaul are in the news everywhere, the original version is still pulling in almost $1.4 million a week.

Here is a look at who was on top and who was not for the week ending April 3:

FRONTRUNNERS (By Gross)
1. Wicked ($1,623,653)
2. The Lion King ($1,580,848)
3. Spider-Man, Turn Off the Dark ($1,387,356)*
4. Jersey Boys ($992,577)
5. How to Succeed in Business Without Really Trying ($972,524)

UNDERDOGS (By Gross)
5. Lombardi ($221,624)
4. Born Yesterday ($137,391)**
3. High ($94,829)*
2. Jerusalem ($90,736)***
1. The People in the Picture ($87,141)****

FRONTRUNNERS (By Capacity)
1. The Book of Mormon (102.44%)
2. Wicked (100%)
2. War Horse (100%)**
4. The Lion King (99.76%)
5. How to Succeed in Business Without Really Trying (99.69%)

UNDERDOGS (By Capacity)
5. The Addams Family (59.09%)
4. Lombardi (55.71%)
3. American Idiot (51.16%)
2. La Cage Aux Folles (48.91%)
1. Million Dollar Quartet (47.20%)

*Number based on eight preview performances.
**Number based on five preview performances.
***Number based on two preview performances.
****Number based on four preview performances.
Data provided by the Broadway League.